From the Ashes - 1962 Mercury Comet
Were it not for Ford's unsuccessful Edsel, Mercury may never have had the 1962 Comet
09/23/2018
Officially, the first Mercury Comets were sold in 1962, even though the model had debuted two years earlier at Lincoln-Mercury dealerships. But Ford had never intended the Comet to be sold under its long-running mid-level brand. The Ford Motor Company had much grander plans for its slightly bigger, upmarket version of the Falcon.
With Ford's top brass seemingly still gung-ho on the Edsel in 1958, the brand-new division also prepared for its first compact car to supplement what was already a nearly complete lineup of mid-size and full-size models. With Ford division's compact already well along in the development process, the company decided a derivative of the Falcon would slot in nicely as the entry-level Edsel.
To be made with a longer wheelbase than the Falcon, the Comet would fit in right below the Ranger line, then the Edsel's base vehicle. Ford would give the Comet not only more room and substance than the Falcon, but a bit more style and design flair, as would be fitting to a slightly more upmarket car. If only things had worked out that way.
Despite Edsel's initial success, the division lasted only three model years, producing just a few thousand 1960 models before the plug was pulled in November of 1959--still several months before the new compact would hit the market. Thus, the Comet was left without a home. Already heavily invested in the new car and with a need to assuage many Lincoln-Mercury dealers left holding the bag, Ford decided to sell the Comet as a standalone model, not at all unlike the first-year Valiant from Chrysler. (Also a 1960 debutante, Valiant earned its status as part of the Plymouth family a year later.)
Instead, Ford brewed up some Comet badges and made sure that Lincoln-Mercury dealers would have as many cars as needed. With the demise of Edsel, Ford needed to rethink the marketing strategy, and instead of any family resemblance to a big brother model or any notion that the car was truly compact--its wheelbase was a very-near-mid-size 114 inches, after all--Ford sold the car as "right new size." It was Dearborn's way of saying "compact" without actually saying "compact."
The Comet did carry many styling cues of its lost division (and the early cars carried lots of Edsel part numbers). The rear taillamps were taken from the larger Edsels; though vertical on the bigger models, the ellipsoidal units were tilted at an angle to match the leaned-over tailfins of the Comet. Unlike the no frills, single headlamp and unadorned Falcon, the Comet hosted a quartet of headlamps and a notable chrome spear that ran the length of the body.
But the Comet was clearly designed as an economical choice for buyers who wanted a little more pizazz than what the Falcon offered, as under the hood it still carried Ford's Thrift-Power 6, a straight-six engine designed to be frugal with fuel more than anything else. Producing 90 horsepower and 138-lb.ft. of torque from 144 cubic inches, the little six-cylinder engine was, indeed, efficient with its one-barrel carburetor. A four-speed transmission wasn't even an option for the 1960 models, although a three-speed manual came standard, and buyers could opt for a two-speed automatic. Comet customers from 1961 could choose a slightly more powerful 101hp 170-cu.in. straight-six called the Thrift Power 170. In Mercury-speak, those engines were given the Mercury Comet "6" and Mercury Comet 170 "6."
Though American consumers were clearly stepping up to the plate to buy compact models from all makers, Mercury had its work cut out for it in selling the car for 1962. After all, it simultaneously needed to advertise the economical nature of its celestial compact, along with the features and luxuries that set it apart from the rest of the small-car crowd.
With hand-drawn brochure illustrations showing Comet owners prepping their sailing yachts, playing polo or dropping the girls off at ballet, Mercury painted an image of sophistication that would have been a tougher sell with the more austere and truly economical Falcon. But Mercury backed up those haughty claims by truly adding more style to the Comet. From its chromed bumpers that wrapped around farther on both ends, to an assortment of trim in chrome, aluminum and stainless steel--particularly on the Custom models, Comet indeed had more style than its Ford family cousin.
With its four-and-a-half-inch longer wheelbase, Comet also provided additional passenger comfort with more space and a more stable ride. With a wide array of available exterior color and interior fabric options, Comet offered shoppers quite the choice for customizing their cars.
For more discerning buyers willing to pay a bit extra, the Custom two- and four-door sedans offered a bit more style in the form of stainless-steel window trim outside and a bevy of standard kit inside: "wall-to-wall carpeting...deluxe steering wheel with bright-finish horn ring...pleated Jewelsheen cloth seat inserts with fine-textured crush-grain vinyl bolsters...all-vinyl door panels with center section pleated to match seat inserts."
The 1962 Comet pictured here also shows a few more of the changes Ford Motor Company had in store when rolling the car under the Mercury banner for the first time. The division's badge showed up on the edge of the trunklid as well as being spelled out across the hood. Though the flopped-over tailfins remained, gone were the Edsel-reminiscent taillamps in favor of round units much like other Mercury models of the same year. Most Comets had a pair of the round lamps on either side, but the sportier S-22 versions of the two-door sedan got a trio of taillamps on each side.
Tom Olander, owner of our featured Comet, doesn't consider himself a car guy--at all. But the artist and winemaker from Walla Walla, Washington, does know what he likes when he sees it. A big fan of design from the late Fifties and early Sixties, the Comet is right up his alley. "This car found me," says Tom. "My partner, Barb, and I were out to do some hiking. There is a town about 30 miles from here called Dayton. We pulled through Dayton, took a right-hand turn to head out towards the mountains to do some hiking, and I saw a car out of the corner of my eye and it had a For Sale sign in it. For some reason, I made a U-turn and went back to check it out.
"I wasn't in the market for a car," Tom continues, "but I always loved this style of car, like the Ford Falcons, the Mercury Comets--those body styles. A good friend of mine had a Falcon station wagon that I really loved. So, I kind of fell for that car, and the Mercury Comet is kind of in the same family. I am really attuned to visual things. To me, it's like a work of art, a sculpture--a driveable sculpture.
"So, I went and checked it out, I knocked on the door and the woman was home who was selling the car. Apparently, it had been in the garage for 12 or 13 years. They hadn't driven it in a long time, and it was time to sell it. She had pulled the car out that day and had put a for sale sign in it. So, I was the first one to drive by and check it out."
That fortuitous timing gave Tom a highly original car, something he is learning is a rare bird in the vintage car scene. "There aren't many cars like it," he says. "I've looked in Hemmings, and I've never seen a car like it. I've seen cars that are in need of restoration, and I've also seen completely restored cars, but this is an all-original condition car. So, it's not perfect, but it's in really, really good condition for not having had any restoration at all. I've never seen a car in this condition even close to it." Well, it could just be us, but that certainly sounds like a car guy thing to say. Along with its very appealing originality, the Comet's reliability has been fantastic, giving Tom a great introduction to the hobby.
Though Tom drives his Comet only about 100 miles per year or so, he shares it as much as possible. "It's an occasional driver," he says. "We pretty much just keep it local around town here. Sometimes we go to a neighboring town, go out for dinner, I'll pick up some friends in the car to take them along." They are apparently not car guys, either, but they still get it because Tom reports, "They think it's awesome! Despite the fact that it's a fairly small car overall, the back seat is quite comfortable. And with the four doors, it's easy to get in and out, so they all really enjoy it."
West Coast Associate Editor Jeff Koch had an opportunity to enjoy it as well; here are his thoughts on the experience:
"Eyeball it and the starchily formal Comet, with its baby fins, doesn't much look like a small car by contemporary standards, but it's surprisingly tight inside. You'd better ditch your gut if you want to be able to steer that big, low, thin steering wheel with any comfort. At least the materials look and feel first-class, all painted metal and brocaded cloth. Turn the key, and there's little notion of whether you've lit the fuse or not. The little Six is positively agricultural at idle, with tepid acceleration and a slightly-hanging-between-shifts two-speed automatic getting you to move. It's perfect for the driver who sees a speed limit sign and thinks, 'Oh, that's just the upper end--I don't really need to go that fast!'
"This Comet's sweet spot is at 50 MPH--calm, serene, and at cruise you could mistake yourself for being in a larger car, what with the smooth ride. At 60 MPH, there's enough racket that it seems like you're going 90. It's just working too hard to keep pushing you through the air, and there's an excess of engine and wind noise at 60 to bolster that impression. The tippy handling qualities and the good-enough-for-government-work drum brakes also suggest that you might want to keep the pace more moderate as well. That said, the unboosted steering is simply divine--light and maneuverable at all speeds, from idle through highway velocities."
Though Ford wanted to wash its hands quickly of the Edsel debacle, by keeping the Comet, it breathed new life into the one brand most likely to be hurt by a strong Edsel anyway. By mixing an economical platform with just enough nice touches and luxuries, it succeeded in giving Mercury the small car it deserved.
Owner's View
It was in great shape. We just put new tires on it, a few other things such as a new starter and just a couple of other minor parts like that. But, really, we haven't done anything to the car. It's been great, and it's a pretty modest driver. It's not a muscle car by any stretch of imagination. We kind of joke that it's sort of a grandma car. So, we drive it like that. We sort of putter around in it. It's not a fast car by any means; it just has a lot of style.
1962 Mercury Comet Custom
Specifications
PRICE
Base price $2,226.00 (Custom)
ENGINE
Type OHV straight-six, cast-iron block and cylinder head
Displacement 169.7 cubic inches
Bore x Stroke 3.5 x 2.940 inches
Compression ratio 8.7:1
Horsepower @ RPM 101 @ 4,400
Torque @ RPM 156-lb.ft. @ 2,000
Valvetrain Overhead valves with solid lifters
Main bearings Four
Fuel system Holley one-barrel carburetor; intake manifold integral to cylinder head
Lubrication system Full pressure; gear-type pump
Electrical system 12-volt
Exhaust system Cast-iron manifold, single exhaust
TRANSMISSION
Type Merc-O-Matic two-speed automatic
Ratios 1st 3.29:1
2nd 1.75:1
Reverse 4.46:1
DIFFERENTIAL
Type Semi-floating rear axle with hypoid gears
Ratio 3.50:1
STEERING
Type Recirculating ball-nut gear; unassisted
Ratio 27:1
Turning circle: 38 feet
BRAKES
Type Hydraulic manual drum/drum; unassisted
Front 9-inch drums
Rear 9-inch drums
CHASSIS & BODY
Construction Steel unitized body
Body style Four-door, six-passenger sedan
Layout Front engine, rear-wheel drive
SUSPENSION
Front Upper and lower control arms, coil springs, hydraulic shock absorbers, anti-roll bar
Rear Solid axle, asymmetrical semi-elliptic leaf springs, hydraulic shock absorbers
WHEELS & TIRES
Wheels Stamped steel
Front/rear 13 inches
Tires Bias-ply tires
Front/rear 13 x 6 inches
WEIGHTS & MEASURES
Wheelbase 114 inches
Overall length 194.8 inches
Overall width 70.4 inches
Overall height 56.3 inches
Front track 55 inches
Rear track 54.5 inches
Curb weight 2,610 pounds
CAPACITIES
Crankcase 4.5 quarts
Cooling system 9 quarts
Fuel tank 14 gallons
Transmission 2.25 pints
Rear axle 3 pints
CALCULATED DATA
Bhp per cu.in. 0.59
Weight per bhp 25.84 pounds
Weight per cu.in. 15.35 pounds
PRODUCTION
Four-door sedans 73,227
Total for 1962 165,305
Pros & Cons
+ Not many remaining
+ Mid-century style and design
+ Reasonable to acquire and operate
- Not exactly fast, even for 1962
- No reproduced panels available
- Don't expect too many concours invites
What to Pay
Low: $2,500 - $4,500
Average: $7,000 - $10,000
High: $14,000 - $18,000
Club Corner
International Mercury Owners Association
P.O. Box 1245
Northbrook, Illinois 60065
www.mercuryclub.com
Dues: $40
Membership: 950
For 1958, all-new styling at every General Motors passenger-car division ushered in big changes, just as the corporation was celebrating its 50th anniversary. It was also the final year with Harley Earl at the helm of GM design. Though the new models were longer and lower in proportion than in previous years, Earl’s signature use of excessive chrome remained unabated. That brightwork continued a trend that had dominated automotive design throughout the Fifties. For 1958, it worked seamlessly with those new designs that presented a broad departure from previous years.
Currently listed on Hemmings Auctions are a pair of faithfully restored hardtop coupes from the GM catalog from that momentous year. With wide chrome grilles surrounding four headlamps and copious brightwork including side trim the length of the body, this 1958 Chevrolet Impala Sport Coupe and 1958 Pontiac Bonneville Sport Coupe both handsomely display the heavily Earl-influenced styling that made headlines for GM.
While GM made general announcements and events around its 50th anniversary for 1958, only Pontiac incorporated the occasion into its advertising. It mattered little that the first Pontiac rolled off the assembly line in 1926 as sub-brand of Oakland. Laid out in large letters in its brochure, Pontiac’s advertising theme for 1958 carried the tagline “The boldest advance in fifty years,” also declaring “A new kind of cars is born!” Previously introduced as a well-optioned convertible version of the Star Chief in 1957, the standalone Bonneville arrived for 1958.
Promising “the first true union of sport car action with town car luxury,” the Bonneville was only produced as a pillarless hardtop Sport Coupe or a drop-top Sport Convertible for 1958. As “a modern ultimate for the man who loves cars…this steel-muscled road machine,” the Bonneville featured a 370-cu.in. V8 engine with a four-barrel carburetor and 10:1 compression as standard equipment. An optional Tri-Power setup with triple two-barrel carburetors was given the “Tempest 395” moniker for its 395 lb-ft torque rating.
As the late 1950s was peak Jet Age, aeronautical and rocket themes pervade the details of the Bonneville. The leading edge of the scalloped rear quarter panels featured a very rocket-like piece of chrome trim that extended to a point at the front of the car. On top of each front fender, just before the headlamps, sat additional chrome-plated pieces that resembled delta-wing jets with appendages that lead into creases atop the fenders like contrails from jet engines.
Finished in Burma Green with Calypso Green accents, this 1958 Bonneville Sport Coupe, one of 9,144 produced, appears to have been restored some years ago, with a fit and finish that looks to be holding up. It is equipped with the Tri-Power 370 and a four-speed Super Hydra-Matic transmission. It is additionally fitted with power windows and power brakes, along with the rare Trans-Portable radio unit that can be removed and used as a portable radio with its built-in speaker and ability to run off batteries. The seller notes no problems with the drivetrain and asserts that the transmission shifts well.
Chevrolet didn’t revel in the golden jubilee news that Pontiac touted, but its advertising in 1958 suggested that its redesigned models were “Almost too new to be true!” The ad copy also promised that “You’ll like being looked at in your beautiful ’58 Chevrolet.” Longer, lower and wider than the famous “Tri-Five” models that preceded it, the Chevrolet models somewhat mirrored what was going on at Pontiac, but with a rear-end treatment that seemed to show the previous year’s tall tailfins flopped over somewhat. In magazines ads, the words accompanying the first-year Impala Sport Coupe suggested “This sleek styles-setter promises action, gaiety, glamor—and it keeps its promises beautifully.”
Like the Bonneville nameplate, the first Chevrolet to wear the Impala badge arrived in 1958. Chevy also introduced its first big-block V8, the so-called “W” engine. For 1958, Chevrolet dubbed this 348-cu.in. engine the Turbo-Thrust V8 when equipped with a four-barrel carburetor and Super Turbo-Thrust when fitted with Tri-Power triple carburetion. Though it lacked the aviation/space themes of the Bonneville’s styling, the similarly proportioned Impala was also festooned with plenty of brightwork, from the wide grille to side spears that ran nearly from the taillights to the headlamps. Pound-for-pound, the massive wraparound bumpers probably contained the highest amount of chrome on the car.
Finished in Onyx Black with a bold Rio Red-dominated interior, this 1958 Chevrolet Impala Sport Coupe now on Hemmings Auctions features a long-term restoration that spanned the 1990s. Completed in 2001, it appears to be holding up well. The photos of the very clean undercarriage that accompany the listing tell a story that the car has been taken care since that redo. This example is fitted with the four-barrel 348 that was rated at 250 horsepower when new. Power reaches the rear axle via a two-speed Powerglide automatic transmission.
GM made some distinct design changes for 1958. With plenty of models across five passenger-car divisions, we are fortunate to have options in the collector car hobby when it comes to these chrome-laden machines. Which of these ’58 hardtop coupes would you like to cruise in?
Head on over to Hemmings Auctions to take a look and let us know.
You know when Ryan Brutt from the YouTube channel Auto Archaeology posts a new barn find video, it’s bound to be good. He’s been traveling around the country for over a decade documenting unique barn and garage finds, especially Mopars and other classic muscle cars. This 1969 Dodge Charger R/T is no exception, though he admittedly found it first on Facebook Marketplace, not his usual way of locating cool barn find cars.
The Dodge Charger in question was reportedly stored away for 30 years until recently. “Not my usual way to cool cars,” Brutt writes, adding, “This garage find has been sitting in this garage we think for 30 years. At least the neighbor who had lived there for 30 years didn't even know the car was in there.”
Under the decades of dust, it still sports the factory F5 Medium Green Poly paint and was originally equipped with a vinyl roof. Granted, the body has seen better days, and the muscle car is clearly in “barn find condition.”
1969 was the second year for the Charger R/T model. It came standard with the 440 cubic-inch (7.2-liter) Magnum, or an optional 426 cubic-inch (7.0-liter) Hemi. This example houses the 7.2-liter V8 under the hood, factory rated for 375 horsepower and 480 lb-ft of torque. It’s paired with an automatic gearbox.
1969 Charger R/T Rescued from Garage after 30 years!youtu.be
In a second video, Brutt shares the satisfaction of watching the dirt-caked Challenger receive its first wash with its new owner. Here’s what it looks like to have 30 years of grime washed away:
1969 Charger R/T Garage Find First Wash in 30 Years!youtu.be
In 1969, Chrysler built 69,142 Chargers. Of that number, 20,100 were R/Ts, according to the Standard Catalog of Chrysler 1914-2000. When the 1969 Dodge Charger R/T was first released, its original MSRP was $3,592. According to classic.com, the average used price of a 1969 Dodge Charger R/T like the one found here is $106,278, with the highest sale currently maxing out at $275,000. As of this writing, there are nearly a dozen 1969 Dodge Charger models for sale on Hemmings Marketplace.